Our Brand: Eric Flag
From Passion to Performance
Since 2018, we've been designing strength training and Street Workout gear, created by athletes, for athletes.
Why?
Because we've spent over 10 years doing this sport, pushing our limits, and realizing that most of the gear on the market wasn't designed or tested by the people who actually use it.
This realization is what led to the creation of the Eric Flag brand.
Ever since, we've poured our expertise, high standards, and creativity into one clear mission: to help you crush your physical and mental goals with reliable, ergonomic, and super durable products.
The Eric Flag shop in numbers:
Eric Flag is more than just a brand – it's a real movement.
Every piece of equipment we design comes from our own experience, your feedback, and a constant drive to innovate.
Our products are designed to go with you everywhere, no matter your fitness level. Today, over 215,000 people across Europe trust us.
Behind the brand is a passionate team driven by strong values: discipline, rigor, and resilience.
If you share these principles, you're in the right place.
Welcome to the Eric Flag adventure.
It all started with a frustration: after more than 10 years of daily training, we realized the equipment we were using just wasn't cutting it for us.
Too fragile, poorly designed, and often thought up by people who don't actually train.
In 2018, we decided to take matters into our own hands by creating our own equipment. We designed it in the field, tested it in real life, with one simple goal: to offer what we wished we had when we were starting out.
Eric: Co-founder & Product Vision
As an athlete and content creator, Eric is the mastermind behind every product. He designs, tests, and improves everything. His goal is simple: to offer equipment he'd use himself, and that truly meets the needs of fellow fitness enthusiasts.
Nicolas: Co-founder & Operations
Nicolas is the backbone of our shop, handling all logistics, managing supplies, and factory relationships. He makes sure every product gets to you in perfect condition, never compromising on quality.
Arthur: Design & Visual Production
From graphic identity to user experience, and even product shoots, Arthur brings the brand's visual world to life. He transforms our ideas into clear, impactful, and inspiring images.
Bérangère: Community Manager
She's the one who sets the tone on our social media. Bérangère engages with the community, creates awesome content, and makes the brand shine every day for everyone who shares our passion.
Esteban: SEO, Copywriting & Customer Service
From boosting our online presence with smart visibility strategies to handling customer service, Esteban masterfully juggles words, making sure your questions are answered quickly and accurately.
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We look forward to hearing from you.
sav@ericflag.com or on WhatsApp for an even faster response!