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Our brand: Eric Flag

From passion to performance

Since 2018, we've been designing bodybuilding and Street Workout equipment designed by athletes, for athletes.

Why?
Because we've spent over 10 years practicing this sport, pushing our limits, and realizing that most of the equipment on the market was neither designed nor tested by those who actually use it.

This observation gave rise to the Eric Flag brand.

Since then, we've put our expertise, high standards and creativity at the service of a clear mission: to help you achieve your physical and mental goals with products that are reliable, ergonomic and made to last.

In a few figures ERIC FLAG is :

A community, a vision, a commitment

Eric Flagis more than a brand: it's a movement.

Every piece of equipment we design is the result of our experience, your feedback and our constant drive to innovate.

Our products are designed to accompany you everywhere, whatever your level. Today, more than 215,000 people across Europe place their trust in us.

Behind the brand is a passionate team driven by strong values: discipline, rigor and resilience.

If you share these principles, you've come to the right place.

Welcome to the Eric Flag adventure.

Our products

It all started with frustration: after more than 10 years of daily training, we realized that the equipment we were using wasn't right for us.

Too fragile, poorly designed, often conceived by people who don't really practice.

In 2018, we decided to take matters into our own hands by creating our own equipment, imagined in the field, tested in the real world, with a single ambition: to offer what we wish we'd had when we started out.

I discover

Our team ⚡️

Eric: Co-founder & Product vision

An athlete and content creator, Eric is behind every product. He designs, tests and improves. His aim: to offer equipment that he would use himself, and that meets the real expectations of sports enthusiasts.

Nicolas: Co-founder & Operations

The pillar of the boutique, Nicolas coordinates all logistics, managing supplies and relations with the factories. He ensures that every product arrives in the best possible condition, without ever compromising on quality.

Arthur: Design & Visual Production

From graphic identity to user experience and product shoots, Arthur brings the brand's visual universe to life. He transforms our ideas into clear, impactful and inspiring images.

Bérangère: Community Manager

She sets the tone on our networks. Bérangère animates the community, creates engaging content, and promotes the brand on a daily basis to those who share our passion.

Esteban: SEO, Copywriting & After-Sales Service

Between visibility strategy and customer service, Esteban juggles words to boost our online presence, while answering your questions quickly and accurately.

Our best articles, just for you.

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